Capabilities

Capabilities

Our Capabilities

CONSULTING SERVICES

  • Revenue Growth Strategy for MSMEs
  • Digital Transformation Consulting for MSME OEMs
  • Sales Process & Sales Performance Management
  • Sales Recruiting, Onboarding & Training 

TRAINING & COACHING SERVICES

  • Sales Training to B2B Industrial Selling Organisations
  • Leadership Training to Medium & Large Businesses
  • Training & Coaching to Professional Services Firm  
  • Personal Branding Training & Coaching to working expert professionals

RESEARCH SERVICES

  • Sales, Marketing & Branding Research for Medium & Large Corporate Businesses.

OmniMSMETM

OmniMSMETM is a complete suite to help MSMEs solve their most critical problems of revenue growth & everything related to sales, marketing and branding.

Revenue Growth Strategy

Helping MSME Clients unleash Growth Potential through in-depth analysis holistically

We help the owners of MSME businesses to build strategy for sustainable growth through discovering value of the firm’s products and services.

Our Ways of helping clients through OmniMSMETM

BRASSPOTTM is our approach of helping clients in their revenue growth strategy development. BRASSPOTTM is the acronym for Branding, Research, Analysis, Sales & Marketing, Support, Performance, Organisation & Training

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SIESMICTM

Strategic Initiatives are major component of revenue strategy. This part is dealt by SIESMICTM – Strategic Initiatives Execution Systems of Measurement, Implementation & Control.

GAMETM

GAMETM is the Execution framework for SIESMICTM and it’s the Acronym of Goal, Actions, Measurements, Evaluation.

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DigiVision

DigiVision is exclusively designed for MSME Machine builders / OEMs to help them getting the benefit of digitalization.

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B2BSalesopedia

The world of sales is evolving faster than ever, and the need to upskill B2B sales professionals has never been more urgent. That’s where B2BSalesopedia comes in — a proprietary sales training portfolio developed by Abanibhusan Bera based on his 33+ years of sales leadership experience across industries.
B2BSalesopedia is backed by our flagship framework, Sales Growth Mastery – Core, rooted in the Consultative Selling Methodology and customized for both MSMEs and Corporates. This program is built to ensure sales teams don’t just learn — but apply knowledge, skills, and techniques that drive results in the real world of B2B selling.
Whether you’re building a sales team from scratch or scaling one to handle complex industrial selling cycles, our approach is focused on real-world implementation and outcome-based learning.

For details or a customized sales training proposal, write to hello@beraconsulting.com

The Core Sales Training Programs

Powered by Sales Growth Mastery & AI-Driven Learning Systems

The future of B2B sales belongs to consultative thinkers, AI-empowered doers, and coachable professionals. At Bera Consulting Services, we’re building a new standard in sales capability development through a proprietary suite of training programs designed for both MSME sales teams and corporate B2B sales professionals.

Our Signature Training Portfolio

Training Module Outcome Focus
Sales Growth Mastery – Core Develop Mandatory Sales Competencies (MSC) grounded in the consultative selling methodology.
Sales Growth Mastery – Advanced (AI-Powered) Equip sales teams with Advanced Sales Competencies (ASC) including CRM mastery, AI-led prospecting, and data-led decision making.
The Art, Science & Psychology of Prospecting & Follow-ups (AI-Powered) Build deep skill in initiating meaningful outreach, nurturing long-term buyers, and creating value-based follow-ups using AI.
The Art, Science & Psychology of Negotiation (AI-Powered) Understand cognitive biases, buying psychology, and AI-powered negotiation frameworks that help win deals without discounting.
Sales Management & Coaching for Frontline Managers (AI-Powered) Help managers transform from task supervisors to performance coaches through data-backed sales enablement systems.

✉️ For training brochures or a discovery call, write to us at
hello@beraconsulting.com

LeadersHub

Developing the Next Line of Growth-Driven Leaders for MSMEs & Corporates 

Every business reaches a point where strategy alone isn’t enough — it needs leaders who can execute, adapt, and inspire. LeadersHub is our leadership development initiative designed to help organizations cultivate future-ready leaders who can take charge of growth, change, and execution. 

LeadersHub is delivered through a blend of: 

  • Leadership Hackathons focused on execution and decision-making 
  • Inner Circle Coaching for senior leaders in MSMEs and growth-stage businesses 
  • Diamond Council Sessions for vision-aligned strategic leadership development 
  • Customized programs for corporate teams aligned to business transformation goals 

Unlike one-size-fits-all models, our approach combines real-world frameworks with reflective tools, peer conversations, and strategic mentoring — all delivered under the umbrella of MSME Growth Hub, guided by Abanibhusan Bera. 

To explore our Leadership Development Programs

Write to :hello@beraconsulting.com

Note: Our leadership frameworks are inspired by decades of corporate experience, adapted into MSME-friendly, India-centric formats.

ResearchIO

It is not uncommon to find that an organisation having multiple products & services, multiple business Units, Line of Businesses & Divisions are not having uniform growth for all the businesses. Some business performs beyond the planned goal even with aggressive target while other business having lower growth target is not even achieving the goal even if the competitors’ performance is exemplary. Why it’s like that? Where is the problem?

Such scenarios need to gather market intelligence outside the organisation through research by interviewing clients, competitive intelligence from the market, why or why not client’s buy the products & services, what’s the perceived value by the clients and many more. This input alone is not sufficient – this need researching inside the organisation again through interviews & the internal historical data.

This approach can lead to many unique outcomes beyond what are normally thought of & helps positioning and rebranding the products & services.

Other areas of Research under ResearchIO portfolio are:

  • Review of Customer demographics
  • Survey data
  • Competitive Landscape & Analysis offerings
  • Buyer’s perceived value
  • Market trends
  • Sales trends
  • Effectiveness of marketing campaigns ….

We shall be happy to be of service to you Contact us

brandingNvisibiliy

Professional Services Firms are the trusted advisors because of their expertise in specific subject matter, domain or functions. But, in order for clients to reach those firms for getting solutions of their problems, the professional services firms must be well known to their target audience. Another important point is the firms must be valued by the target audience through differentiations. All these leads to the concept of Visibility & Branding of Professional Services Firm. Visibility creates more market awareness which increases outreach & consequent lead generation in one hand & their expertise are acknowledged and valued which increases the brand value of the firm.
The research shows that the professional Services firm having high visibility of their expertise & branding are highly growth oriented. The question is how to be ascertained whether a firm is visible & enjoys branding. What are the strategies, planning & investment is required for a firm to establish brand & visibility from not-up-the mark current levels to aspirational future state? How a firm can create the visibility of their experts & market it for firm’s growth & that is a win-win situation for the working professionals & the firm.

brandingNvisibility service can help professional services firm to work collaboratively to create a roadmap for Visibility of expertise & branding.

We shall be glad to help you Contact us